• Course Duration 3 Months From Enrollment
  • Course Languageenglish
  • Course Videos0

What you will learn

  • ✔ Introduction to Marketing and Sports Marketing
  • ✔ Marketing in a Sports Environment
  • ✔ The Sports Marketing Framework
  • ✔ Strategic Planning & Applications in Sports Marketing
  • ✔ The 'Marketing Plan'
  • ✔ Consumer Behaviour in Sports
  • ✔ Promotion in Sports Marketing
  • ✔ The 5 Pillars of the Indian Sports Industry & Promotion through Public & Private Sectors
  • ✔ Future Trends in Sports Marketing & Recent Developments

Description

A distinctive online course adapted from the famous book "Business of Sports" by Vinit Karnik that teaches the fundamentals of the sports marketing environment.

 

This course spans different techniques to study and analyse various sports and their markets all around the globe, especially in India.

 These 45 videos cover different aspects and concepts of sports, like the 18 different ways of sports marketing, knowing the fans and the spectators, athlete endorsements, and positioning that are a must-need for becoming an exceptional expert in sports.

 

It delves deeper into the future of sports marketing, the creation of Esports, and fantasy sports. How is artificial intelligence in sports helping and growing? 

 
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Sports Marketing

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Sports Marketing

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